Blog

Close up photo of an eye.

Blog

Close up photo of an eye.

Celebrating the 30th Anniversary of WLC

In September WLC celebrated 30 years in Optics, signifying three decades of providing an unrivalled service in stock lenses and more.

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Discover Our Range of Stock Lenses

At WLC our reputation is built on our ability to create and supply a great choice of stock lenses, giving you a range of materials and indexes to suit your needs.

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How can social media improve awareness of your optical practice?

If you're looking for new ways to try and attract new customers and grow your practice, social media might just be the perfect place to start.

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Earn CET points from home

Take the opportunity to earn CET points from home with our very own CET platform.

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We are open sign on glass door

Are you ready
to re-open your practice?

As the lockdown measures begin to change, it's time to think about what you can do to restart your practice and Transitions® lenses are here to help.

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Woman taking booking over the phone

How to qualify your
leads and avoid no-shows

While your priority as an optician is to look after the health of your patients’ eyes, it is also important to remember to find effective ways to attract and retain customers. After all, an optician with a steady influx of new and returning customers is a successful one.

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Hands typing on computer keyboard. Digital recalls.

The Importance of Digital Recalls 

Maintaining regular communication and engagement with your customers is crucial no matter what business you are in. What better time than now to return to some sort of normality, it is the best time to capture your customers’ attention.

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Transitions lenses. A girl wearing Transitions lenses

Virtual Try On: A New Way To Demonstrate Transitions Lenses

Shoppers like to visualise themselves wearing a product when it’s linked to their appearance. Glasses and lenses are no exception!

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