As the lockdown measures begin to change, it's time to think about what you can do to restart your practice and Transitions® lenses are here to help.
While your priority as an optician is to look after the health of your patients’ eyes, it is also important to remember to find effective ways to attract and retain customers. After all, an optician with a steady influx of new and returning customers is a successful one.
Maintaining regular communication and engagement with your customers is crucial no matter what business you are in. What better time than now to return to some sort of normality, it is the best time to capture your customers’ attention.
Shoppers like to visualise themselves wearing a product when it’s linked to their appearance. Glasses and lenses are no exception!